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Choosing and purchasing your wedding rings is a milestone occasion for both the bride and groom to be. The wedding ring is a show of real love and commitment to each other, a circle which symbolises eternity, with no beginning or end.

Unlike the engagement ring, we tend to find that the wedding rings are perhaps not as fretted or deliberated over months beforehand, and can often be something of an afterthought. But as it will be a piece of jewellery worn by you both for the rest of your lives, we feel it most certainly pays to spend that little more time finding what's perfect for you both. Take some time to research, review and compare prices. You may both decide that as these will be your forever rings, the idea of a custom made wedding rings is the right choice for you both.

With such an array of options, we at have narrowed down the basics for you, which should start you on the road of choosing the perfect his and hers wedding rings.




There are a wide range of wedding ring profiles available. We have put together a list and description of each of these profiles to guide you in your choice:

Court wedding rings are rounded on both the inside and outside and offer a more comfort fit, and are popular for his and her wedding rings. Court wedding rings are ideal for diamond setting too.

Flat court wedding rings have a flat square profile from the top and are rounded on the inside to give extra comfort. The Flat wedding ring has a more modern and contemporary look and again is ideal for diamond setting.

D-Shape wedding rings are rounded on the outside and flat on the side.

Flat wedding rings are very much the same as flat court, but are flat both on the inside and the outside. This wedding ring allows for a lower profile to that of the Flat Court.

All wedding ring profiles come in medium to heavy weight, which your jeweller can show you examples of.




There are no wrong or rights when selecting the width of your bands, it is purely down to personal preference.

Ladies Wedding Ring

It is always a good idea to consider the width of your engagement ring first of all. Some ladies prefer the wedding ring to be identical in width, while others it's a matter of taste and style

Men's Wedding Ring

Men's wedding bands are available in 3, 4, 5, 6, 7 & 8mm widths, with 5 & 6 mm being the most popular. For men it is more important to take into consideration the size and length of your hand and fingers in order to choose the width that best suits you. Ultimately the width of your wedding ring is down to what feels comfortable for you.


Metal Choice


Gold can be mixed with other metals to create different colours such as white and rose gold.

Gold is both ductile and malleable, making it easy to craft into jewellery.

Gold purity is measured in Karats (not to be confused with carats a measurement of gem stones).

Gold purity is expressed in millesimal fineness, which refers to the gold content in 1,000 parts of a bar. For example, a bar designated with "995 fineness" is 995 parts gold and 5 parts other alloys.

24ct gold is 99.9% pure gold
18ct gold is 75% gold.
14ct gold is 58.8% gold
9ct gold is 37.5% gold.



The most popular for engagement rings and wedding rings.

Naturally white metal that will never fade or change colour.

One of the rarest metals, but with rarity comes expense.

Platinum is 95% pure.

It's hypoallergenic



New to the market and part of the platinum family which makes it similar to platinum as it is hard wearing, natural white metal, durable & hypoallergenic

Lighter than platinum and therefore one of the more cost effective metals on the market today.



The finish of your wedding ring is something you may not have thought about, as there are so many other factors to consider. Here is a list of finishes to help you decide what's best:

Polished Finish

The most popular of finishes is the highly polished. Bright and reflective to set off any jewel or gemstone.

Brushed & Satin Finished

The brushed and satin finish is more popular for men's wedding rings. The finish is ideal for heavy duty wear. A more subtle and modern look.

Hammered Finished

Hammered into the surface of the ring during manufacture, creating a textured pattern.


Diamonds were once said to have magical powers to bring about love, purity and eternity, so it would seem the sensible option to add a diamond to his and hers wedding bands, even if it is hidden on the inside as part of the engraving maybe!


Design your own wedding ring

There isn't anything more special than designing your own wedding bands, which allows you to select all of the options without having to compromise.

To view our selection of wedding rings visit

Or why not come in to our showing room near London, Hatton Garden to discuss your wedding rings in detail and perhaps the options of creating bespoke wedding rings. Call us to arrange your appointment on 020 7936 4007.

Here are a few of our bespoke wedding ring commissions



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The Ultimate 100 carat Internally Flawless Emerald Cut Diamond expected to fetch $25M at auction. 


Sotheby’s unveiled a diamond unlike any other offered before it. The exceedingly rare 100.20 carat, internally flawless, D colour, perfect emerald cut diamond will go on sale today at Sotheby’s New York, and is expected to fetch in the region of $19 – 25 million.

"This 100.20-carat diamond is the definition of perfection. The colour is whiter than white. It is free of any internal imperfections," Sotheby's New York jewellery department head Gary Schuler said in a statement, likening its transparency "to a pool of icy water."

The diamond was mined in South Africa and weighed over 200 carats in its rough form. It took over a year of planning and decision making before arriving at this miracle of nature, displaying the pure masterpiece of human skill and artistry. 

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And wow.......what a sparkler it is!! Lady Gaga proudly showed off her stunning heart-shaped diamond engagement ring on Monday after accepting

her boyfriend Taylor Kinney's marriage proposal on Valentine's Day.


The newly-engaged couple were seen celebrating afterwards with a romantic dinner at Lady Gaga's family restaurant Joanne Trattoria on Manhattan's upper west side. The couple first met four years ago when he starred in her You and I music video. 



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Our latest Bespoke Diamond Engagement Ring from Icecool Diamonds.

18ct yellow and white gold diamond engagement ring set with a cushion cut natural fancy yellow diamond.

All our items are designed and made by hand, by the very finest craftsman in London, Hatton Garden.

To start creating your very own bespoke diamond jewel come visit us or call us on 020 7936 4007. 



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Here are some interesting Valentine’s Day facts: 


  • The most popular theory about Valentine’s Day origin is that Emperor Claudius II didn’t want Roman men to marry during wartime. Bishop Valentin went against his wishes and performed secret weddings. For this, Valentine was jailed and executed. While in jail he wrote a note to the jailors daughter signing it “ from your Valentine” 


  •  In Finland Valentine’s Day is called Ystävänpäivä, which means “Friends Day”


  • In Victorian times it was considered bad luck to sign a Valentine’s Day card.


  • The “x” became the signature of choice in the Middle Ages, a time when few people could write, and documents were sealed with an x embossed in wax or lead. At the same time, letters and books, as well as oaths of political and economic fealty between kings and their vassals, were “sealed with a kiss” — an early antecedent of the acronym SWAK, which became popular during World War I for soldiers to imprint on their letters home.


  •   In 1537, King Henry VII officially declared February 14th the holiday of St Valentine’s Day


  • The red rose was the favourite flower of Venus, the Roman Goddess of Love.


  • In the Middle Ages, young man and women drew names from a bowl to see who would be their Valentin, They would wear this name pinned into their sleeves for one week for everyone to see. This is where the expression “to wear your heart on your sleeve” originated from. 
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